#CorporativeNews

The Humans'Network

publishes a #CorporativeNews... 12 Feb 16:20

On the Humans'Network we will do combat Greenwash practices denouncing the abuse of marketing from good companies, organizations, public institutions and politicians in terms of CSR policies. the Humans'Network is the new Business Ethics and Human thermometer.

Greenwash: "Disinformation disseminated by an organisation so as to
present an environmentally
responsible public image but
perceived as being unfounded or
intentionally misleading".
http://slidesha.re/1hbODAv

En the Humans'Network vamos a combatir el Greenwash denunciando el mal uso que empresas, las organizaciones, las instituciones públicas y los políticos hagan del marketing para difundir sus políticas de Responsabilidad Social Corporativa. the Humans'Network es el nuevo termómetro de la ética y la humanidad en los negocios.

Greenwash: "Desinformación diseminada por una organización para presentar una imagen pública responsable con el medio ambiente, pero percibida sin fundamento o intencionadamente engañosa".

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